To build a business, you've got to have it all: creativity, dedication, financial backing, and a rock-solid plan of attack. If you're a female entrepreneur in an environment where only 30 percent of women [1] own businesses of their own, you've got to have even more. To celebrate Eileen Fisher, Inc.'s 30-year anniversary, the company has teamed up with TakePart.com [2], a socially motivated digital news and lifestyle magazine, to start the In Her Company [3] campaign.
The team is highlighting 30 amazing companies founded by women, and the campaign is working to bring to light issues female entrepreneurs face and open up a discussion about their experiences. Watch the launch video, and meet four entrepreneurs who have built their own successful businesses from the bottom up.